This July 11 is the third annual Prime Day. Prime Day is our annual deals event just for Prime members. We want Prime Day to be one of the world’s best days to shop, with awesome prices on everything you’re into. We’re bringing you hundreds of thousands of deals, new deals starting as often as every five minutes, and special offers across everything included with Prime—from music and video to reading and voice shopping.
MAKE SURE YOU’RE READY
What are must-dos?
• Become a member
Start your 30-day free trial if you’re not already a Prime member.
• Download the Amazon App
Download the free Amazon App and never miss a deal. Go to “Today’s Deals,” click “Upcoming” to view all deals 24 hours before they are live, and then tap “Watch this deal.” The app will alert you when that deal is starting.
• Add items to your list and compare great deals
Add items you’re interested in buying to your List and get notified if they go on sale.
• Watch the videos and see how it’s done
What will help you access all of the deals?
• Get Alexa
Prime members with an Alexa-enabled device such as an Amazon Echo or Echo Dot will have access to exclusive Alexa Prime Day voice shopping deals.
• Set up Amazon Assistant on your desktop
Amazon Assistant helps you watch deals from your PC plus stay up-to-date on your deliveries and orders after you’ve placed them.
How do you make the most of every deal?
• Earn when you shop
The Amazon Prime Store Card enables eligible Prime members to get 5% back every day on Amazon.com purchases and access to exclusive financing offers. All Prime members also have the option to get 2% rewards when they reload their Amazon.com Gift Card Balance using their checking account, with a linked debit card.
• Support your favorite charity
When you shop at smile.amazon.com, Amazon will donate a percentage of the price of all eligible purchases to the charitable organization of your choice—at no additional cost to you.
GET TO KNOW HOW DEALS WORK
Where do you find the deals?
• Shop deals as early as 6pm PT / 9pm ET on July 10
You’ll find Prime Day deals on amazon.com/primeday from 6pm PT / 9pm ET on July 10. (Start watching deals on July 9—24 hours before they are live!) New deals start as often as every 5 minutes for 30 hours straight.
• Get deals on everything you’re into
Members will find deals organized by our most shopped-for themes. Whether you’re a pet lover or gardener, techie or artist, Prime members will be able to find deals even faster. Explore deals on the stuff you love.
• If you miss a deal, join the Waitlist
If an item shows “100% claimed,” click the “Join Waitlist” button on the product page. If additional items become available, you’ll receive a notification on your mobile device.
What about special deal types?
• Spotlight Deals
Prime Day Spotlight Deals feature top brands, popular items and deep discounts that last until our stock is gone. These deals have the most inventory and some of the best savings. Find Spotlight Deals through the “Shop All Deals” link on Amazon.com or at www.amazon.com/primeday
• Lightning Deals
Thousands of Lightning Deals are watchable 24 hours ahead but only run for a limited time with limited quantities. New Lightning Deals will launch as often as every 5 minutes. You’ll see a timer on each deal as well as a status bar showing availability until the deal is claimed. Find these limited-time deals through the “Shop All Deals” link on Amazon.com or at www.amazon.com/primeday
• Get deals in one hour with Prime Now
Download the Prime Now app and find even more deals on Prime Day that can be delivered in one hour.
GET AN EARLY START
What can members do before Prime Day?
• Exclusive offers start early
Members can explore their benefits and deals with exclusive promotions leading up to Prime Day. Find all exclusive Prime member promotions through the “Shop All Deals” link on Amazon.com or at www.amazon.com/primeday in the “More Prime Day Deals” section. Here are just some of the featured offers.
1) Kindle Unlimited
Prime Members can save up to 40% on a Kindle Unlimited membership. Enjoy unlimited reading from more than 1 million titles on any device.
Enjoy Audible for 40% off your first 6 months (just $8.95/mo for 6 months).
3) Amazon Music Unlimited
Prime members who haven’t yet tried Amazon Music Unlimited can get the best deal in Amazon Music history: For just $0.99, enjoy four months of the full catalog, on-demand service with access to tens of millions of songs.
4) Everyday Essentials
Save up to 35% off with coupons on select everyday food and household items in Prime Pantry.
5) Prime Video
Get a $10 credit to shop at Amazon.com on or before July 12 for streaming Prime Video on your TV for the first time. Restrictions apply. Learn more here